Google Ads require visual assets in multiple sizes and formats — responsive display ads need images in 1:1, 1.91:1, and 4:5 aspect ratios. Video ads need 15-30 second clips. Producing all variants manually means either paying a designer for every campaign or running under-optimized ads with limited creative.
Lovart generates all required ad formats from one design session. Brand Kit ensures every variant is on-brand. This guide covers the complete workflow.
Step 1: Design the Master Creative
Start with one composition that captures the ad’s core message. *”Google Display Ad hero image. Clean, uncluttered composition with a product shot on the left and headline space on the right. Brand Kit colors. Professional, trust-signaling aesthetic. Leave generous negative space for ad copy overlays.”*
Generate. Refine. This is your master creative — every size variant will derive from it.
Step 2: Generate Size Variants
Google responsive display ads require:
*”Create landscape (1.91:1) variant of this ad. Same product, same visual style. Wider composition with more horizontal negative space.”*
*”Create square (1:1) variant. Same product, centered composition.”*
Brand Kit enforces color and style consistency. All three variants look like they belong to the same campaign.
Step 3: Generate Video Ad
For YouTube and Discovery video ads. *”Seedance 2.0: 15-second product video ad. The product from the canvas. Clean, professional. Opening hook in first 2 seconds. Product features shown with smooth transitions. Close with brand logo and CTA. 16:9 format.”*
For a deeper guide on video ad creation, see our [product video guide](/blog/how-to-create-product-videos-with-ai).
Internal Links
| Anchor Text | Target |
|————-|——–|
| product video guide | `/blog/how-to-create-product-videos-with-ai` |
| Brand Kit guide | `/blog/complete-guide-brand-kit-every-industry-lovart` |
| Lovart signup | `https://lovart.ai/signup` |
*How-To article for blogs.lovart.ai.*